Become Legendary

It's not about the shoes.

It's about knowing where you're going, not forgetting where you started.
It's about having the courage to fail, not breaking when you are broken,
taking everything you've been given, and making something better.
It's about work before glory,
and what's inside of you.
It's doing what they say you can't.

It's not about the shoes.
It's about what you do in them.
It's about being who you were born to be.

This is part of the Jordan brand's latest marketing campaign.  Very cool and definitely not about the shoes.  Watch the actual commercial here.